21st Century News
With an impressive 140 year history, there is no doubt that heritage is an integral part of the Press Association’s identity. However, with the digital revolution the Press Association has experienced significant expansion and developed exciting new
dimensions to what was once a traditional news agency.
An image overhaul has allowed the brand to catch up with the company, unifying the changes into an identity that is cohesive and representative. Bold colours, intelligent layouts and
an eye-catching interpretation of digital transmission were created to represent a brand that is now modern, unified and multi-talented.
BRAND IDENTITY
BROADCAST DESIGN
USER INTERFACE DESIGN
ABOUT US
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SHOWREEL
CONTACT
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“Through intelligent strategic planning and a simple,
confident, creative solution, DPJ succeeded in
delivering us a brand that has rejuvenated our look,
united our commercial teams and injected fresh energy
into our company.”
Louise Cole
Director of Corporate Affairs
Press Association